02 December 2011
By: Scott Edgell
On Saturday 19 November a replica of Marble Arch made out of litter collected from the streets of Westminster was erected in front of Marble Arch itself.
The litter used was collected in just one day from Oxford Street, Regent’s Street and Bond Street. The 120 bags of litter filled the 15 cubic metre model of Marble Arch. It would only take two days for all of the litter collected across Westminster to fill a full sized replica of 864 cubic metres!
The arch was used to launch Westminster City Council’s Your Street Campaign, to show how much litter is dropped every day and to try and encourage residents and visitors to take responsibility for their litter.
The arch was on display for 10 days. If you didn’t get a chance to see it for yourself you can watch a short film here:
This has been a great initiative between Veolia, Westminster City Council and the New West End Company, and shows how much work we put into keeping the streets of Westminster clean. Hopefully the Your Street Campaign will make people think twice about how they dispose of their litter.